Last Tuesday 24th January 2019, An evening of tales was celebrated for the launch of book “Turbans And Tales’ by new authors, directors and photographers for fifteen years Amit and Naroop, which was supported and held at the National Army Museum in Chelsea, London
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The launch welcomed over 250 guests including influential personalities such as British Actor Jassa Ahluwalia, Magician Magic Singh, Fashion Designer Mani Kohli, Award Winning Business Mentor Sukhi Wahiwala to World Pool Master Raj Hundal to support and celebrate not only the majesty of the people in turbans captured by Amit and Naroop’s lenses but also to listen to the incredible stories shared in their book.
During the evening, the duo shared their four-year journey into the making of the book “Turbans and Tales”. Showcasing 72 powerful images that they photographic images of Sikh individuals in Turbans from the UK to the USA breaking the barrier of identity and perception alongside sharing diverse stories with the history of the turban.
" ‘Turbans And Tales' looks at the contemporary turban in today's society. The National Army Museum’s rich collection allows us to track back to its origins worn by maharajas, soldiers, even British royalty, it has always been a fabric of Indian cultural heritage. We are excited to have the book launch here at the National Army Museum. " said Jasdeep Singh, Curator at the National Army Museum. The book features Jasdeep's historical insight as well as images from the Museum's collection.
The eventful evening saw featured individuals from the book partake on stage with Rap performance "Turbans And Tales" from Jaskeerth Singh (JGSK) to panel discussions with Magic Singh, Chaz Fly and Madhu Singh, known best for his performance on TV Show, Britains Got Talent. Also joining the stage was René Carayol MBE, the world’s specialist advisor on leadership and business transformation and culture to world leaders & FTSE 100 CEO’s who also acts as Amit And Naroop’s Mentor.
The evening was completed by a colourful surprise performance for guests by Bhangra Dance London, the UK's premier Bhangra folk dance academy alongside Amit and Naroop signing books for their guests at the venue who expressed their gratitude to the audience and to the National Army Museum for their suppor.
"Turbans and Tales" provokes positive conversations about identity and will reframe the way minorities are seen. The portraits have been exhibited in London and across America before, through “The Singh Project”, which saw over 7,000 plus visitors within 8 days in New York alone, and have been internationally recognised and acclaimed.
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Notes To Editors
About Amit & Naroop
Amit and Naroop www.amitandnaroop.com are Directors, Photographers and now Authors who formed their partnership in 2003. Turbans and Tales is due to launch on Thursday 24th January 2019, further information can be found; www.turbansandtales.com
The Creative duo first gained recognition of their work together in the music Industry having worked with recognised music artists such as Tine Tempah, 50 Cent and Jay Sean.
Today their portfolio consists of high-profile contracts within advertising and portraiture including Dynamo Magician, Ricky Gervais, The Kaiser Chiefs, Riz Ahmed, Barclays, Samsung, Wellman, BBC, Discovery, MTV, Sunsilk and Huawei, all interpreted with their characteristic passion and intense visual style.
Amit and Naroop both work as mentors for the Princes Trust and for Teenage Cancer Trust helping young, aspiring photographers to realise their dreams.
Through their photography, they also aim to raise awareness on topics and issues that they feel passionate about. The Singh Project is close to their heart. A marriage of their faith and talent, it represents their identity as British born photographers and their Punjabi, Sikh root which today is where Turbans and Tales was born from.
The book is available to pre-order on Amazon
About the National Army Museum
The National Army Museum is the leading authority on the history of our Army. Founded in 1960 by Royal Charter and established for the purpose of collecting, preserving and exhibiting objects and records relating to the Land Forces of the British Crown, it is a museum that inspires, engages and educates. The Museum seeks to tell the story of our Army, the personal experiences of the soldiers who have served in it and to connect the public and its Army, demonstrating how the role of the Army and its actions are still relevant today. www.nam.ac.uk, National Army Museum, Royal Hospital Road, London, SW3 4HT