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2018-06-12 Print

LOUD Security Systems Secures Monica Kaufman Pearson as Official Company Spokesperson Taps Alliance Activation as Strategic Marketing Partner

The fast growing Metro Atlanta security company makes a big splash with new company spokesperson and new marketing partnership

June 12, 2018

(Atlanta, Ga.) – Former WSB-TV Senior News Anchor and KISS 104.1 Radio Personality Monica Pearson is now the official spokesperson for Kennesaw-based LOUD Security Systems Inc. A long-time LOUD Security customer and home safety advocate, Pearson delights in the new partnership.

“As the wife of a retired assistant police chief, we can only have the best home security company protecting our home and family,” said Pearson. “I’m proud to be a customer and partner to LOUD Security Systems who has demonstrated nothing short of excellence and given my family peace of mind for the past 10 years.”

After more than 23 years as an industry leader providing residential and commercial security services throughout the greater Atlanta area, John Loud, President of LOUD Security Systems Inc. views the new partnership as a symbol of their commitment to high standards.

“To hear my company name mentioned in such high regard by someone like Monica Pearson underscores our commitment to excellence in service to our customers,” said Loud. “I’m humbled by Monica’s words and excited to see what the next chapter brings for LOUD Security with our new partners.”

LOUD Security has also enlisted the expertise of strategic marketing & advertising partner Alliance Activation to help energize the LOUD Security brand and drive the company’s future success. John Cristadoro, Alliance Activation CEO explains that joining this partnership is a win-win for everyone

“With the endearing voice and presence of Monica Pearson, the stellar reputation of LOUD
Security Systems Inc., and Alliance Activation’s brand activation resources, we have the perfect mix of personality, commitment to excellence and marketing savvy needed to launch the LOUD Security brand to new heights,” explained Cristadoro.

About LOUD Security Systems Inc.
From humble beginnings in the basement of CEO John Loud more than 23 years ago, LOUD Security has grown to become a leader in commercial and residential security services throughout metro Atlanta, making it one of the largest and fastest growing security companies in Georgia. With a customer first approach, LOUD was given an A+ with the Better Business Bureau, and awarded the Small Business of the Year by the Cobb County Chamber of Commerce. LOUD Security was also recently recognized as a 2018 Atlanta Journal Constitution Top Workplace with over 60 employees, and was also ranked as one of the TOP 100 security companies in the nation by SDM Magazine for the past three years. Having partnerships with radio personality Monica Pearson and marketing experts Alliance Activation, LOUD Security Systems Inc. is positioned for tremendous growth in the security systems industry. Learn more here

About Monica Pearson
Louisville, Ky native Monica Pearson (formerly Monica Kaufman) was the first woman and first minority TV anchor to appear on Atlanta television in 1975. She is credited with changing the face of
Atlanta television and has won several awards for her excellence in journalism throughout her 37-year journalism career. Retiring as WSB-TV’s Senior News anchor in 2012, Pearson continues to lend her talent, voice and presence to Atlanta audiences as a radio personally for KISS 104.1 FM and host of A Seat at the Table talk show that airs on Georgia Public Broadcasting. Learn more about Monica Kaufman-Pearson here.

About Alliance Activation
Founded in 2012 by John Cristadoro, Alliance Activation is a full-service brand activation agency. Their mission is to maximize and protect companies’ advertising dollars by implementing strategic media buys that activate brands at all levels. With clients like Heineken, Aaron’s and Braces Braces, Alliance Activation has the expertise to ensure that their clients are well represented above and beyond industry standards across all relevant markets. Find more information about Alliance Activation at

John Loud Monica Pearson John Cristadoro
CEO, Loud Security Systems, Inc. KISS 104.1 FM CEO, Alliance Activation
678.300.9785 404.963.5642

Contact Info
John Bennett, Marketing Director
1690 Roberts Blvd. NW Suite #102
Kennesaw, GA 30144

Phone: 7704271300