When Motor City Paint developed 75 new colors modeled after historic Detroit locations like the Fisher Building and Belle Isle Aquarium, they knew the perfect people to name them – Michigan residents. FOR IMMEDIATE RELEASE / PRURGENT
When Motor City Paint developed 75 new colors modeled after historic Detroit locations like the Fisher Building and Belle Isle Aquarium, they knew the perfect people to name them – Michigan residents.
So, partnered with the Detroit Historical Society and the Detroit Historical Museum, Motor City Paint launched a contest in January to ask people to name 25 of the colors. The colors were put on display in an exhibit, and visiting Michigan residents were encouraged to submit name ideas.
Brian Eisbrenner, CEO of Motor City Paint, said the idea for the contest, which ran from January 9 through February 28, was to name paint colors that are “as vibrant as the city they came from” while maintaining a connection to the city’s rich history.
“We wanted to preserve these colors and bring them forward into the next age of innovation and industry in Detroit. Having them named by local people is our opportunity to bring that important perspective to life.”
Although the contest was intended to identify 25 winning color names, the Motor City Paint team liked 27 of the color names so much that they decided to use them. Those 27 individuals whose color names were chosen received a $50 gift card redeemable at one of Motor City Paint’s area stores or online at www.motorcitypaint.com.
Two grand prize winners, Brian Ambrozy and Beth Cox, are also receiving a $1,000 paint job. Beth Cox of Livonia won with the name “St. Anne’s Lace.” Brian Ambrozy, a Detroit resident, won the social media component of the contest for the most shares and likes on social media.
The other paint names and their winners are as follows:
1. White Stripes, Natalie Diehl
2. Edna’s Noble White, Patricia Montemurri
3. Corktown Celedon, Patricia Montemurri
4. Delray Moss, Alan Reed
5. J.L. Hudson, Carolyn Ward
6. Wyland Waters, Josie Strasz
7. Pale Pewabic, Patricia Majher
8. Paris of the Midwest, Nicole Lapointe
9. Rosedale Park, Gary North
10. Belle Isle Blue, Kiley Smith
11. Kaline Cobalt, Clarice Higgins
12. Black Bottom Blue, Jonathan Burkey
13. Dossin Blue, Brad & Daniel Irwin
14. Cadillac Slate, Alan Reed
15. Detroit Steel, Brad & Daniel Irwin
16. East English Village, Gary North
17. Out of the Ashes, Fiona Roth
18. Motor City Mist, Marianne A. Bogard
19. City Sidewalk, Sylvia Mansfield
20. Kresge Cream, Patricia A. Nadon
21. Wescott, Chelsea Knoblock
22. Fort Detroit, Heather Roberts
23. Boston Cooler, Krysta Baughman
24. 12th Street Tan, Patricia A. Nadon
25. Detroit Ginger Ale, Caryn Dean
26. Scott Fountain, Mala Cowan
Made in Michigan, for Michigan, Motor City Paints are designed specifically for Michigan’s rugged climate and the needs of Michigan customers. There are a total 75 of Motor City Paint historical colors. | 
