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Sun, 05 Dec 2021 02:32:35 -0600
2016-05-11 Print

Rothco Continues Global Expansion into China

Rothco, the World’s Foremost Supplier of Military, Tactical and Outdoor Clothing and Accessories, announced today the continued expansion of the Rothco Brand into China. With Authorized Rothco Dealers in over 108 countries already, Rothco realized the importance of establishing the brand in the world’s most populous country.


“We anticipate significant business in China over the next few years and this is just the beginning of what should be a very exciting area of growth for Rothco.” Howard Somberg, President, Rothco

In a strategic partnership with Rongia, a company that has worked in cooperation with Rothco since 1979, Rothco goods will be available to purchase online at as well as a retail location in Hangzhou, China. The partnership will allow Rothco to provide the Chinese consumer with authentic military, tactical and outdoor gear.

“This is an exciting time for Rothco and we are thrilled to have found such a strong partner in Rongia to help establish the Rothco Brand in China.” Howard Somberg

Rothco has been providing military and outdoor retailers with unparalleled service since 1953. Demand for military products, both clothing and accessories, has never been greater than today and Rothco’s dealers are benefiting greatly from this trend. Quality, affordable products, exceptional customer service, 24 hour order turnaround and a 98% in-stock rate make Rothco an excellent partner to provide customers with the high-margin military and tactical merchandise they desire. For more information please visit Rothco’s website at

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