This spring, Blanket America is continuing its BUY 1 GIVE 1 program while also expanding its selection of CHOOSE HAITI products to include new bracelets, necklaces, and t-shirts.
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Blanket America is currently promoting a new addition to its selection of CHOOSE HAITI products, soon to launch officially online. Available at http://www.BlanketAmerica.com, the necklaces and bracelets in the collection are handcrafted by Haitian artisans, and provide an expansion to Blanket America’s original CHOOSE HAITI collection, which debuted last year. Sales of the handmade goods go towards benefiting survivors of the devastating 2010 Haiti earthquake.
“At Blanket America, we do more than just sell blankets and throws; we fight poverty every way we can. Our CHOOSE HAITI products created jobs for Haitian craftsmen after the devastation of the earthquake, and the ongoing demand for the unique and gorgeous items we sell continues to provide for the victims in a meaningful way,” said Mesh Gelman, founder of the blankets company Blanket America.
Though Blanket America typically sells textiles including blankets and throws, the CHOOSE HAITI program offers shoppers a wider array of products. The retailer currently gives consumers the ability to purchase Beads of Hope bracelets, Beads of Hope necklaces, or CHOOSE HAITI bracelets. All three of the items are made from recycled materials by Haitian craftsmen. Consumers who purchase one of these products are both creating jobs today as well as directly supporting earthquake relief efforts.
CHOOSE HAITI products are created from bottles brought to tent camp residents. The bottles are taken from Port-Au-Prince, cleaned and sanitized, and then sent to artisans in the tent camps. From there, the bottles are reshaped into beads and bands suitable for jewelry making. The glass pieces are covered in papier-mache to create a final look that is both unique and stylish.
The American blanket company will continue to expand its inventory of CHOOSE HAITI products and has already sent out designs for a selection of new items, which include cosmetic bags, dresses, scarves, laptop sleeves, and more jewelry pieces. In addition, a new handful of products, like the CHOOSE HAITI t-shirt, will be used to promote awareness of the cause.
Though Blanket America values assisting the needy overseas, the American blanket company is also active domestically. Through its BUY 1 GIVE 1 program, Blanket America provides for impoverished Americans. The company understands that a woven blanket can make all the difference on a cold night. For this reason, it has pledged to donate textiles in accordance with the number of items sold. Whether customers buy blankets or a cotton sheet set, they can feel good knowing that their single purchase will benefit others.
To purchase fleece blankets, woven blankets and throws from Blanket America, visit its website, http://www.BlanketAmerica.com or call 212-643-5350. The company can also be found on Facebook and Twitter at http://www.facebook.com/BlanketAmerica and http://twitter.com/BlanketAmerica, and keeps an American blanket blog at http://www.BlanketAmericaBlog.com.