Celebrities Help Raise $300,000 for AIDS United At 2013 NYFW Event
FOR IMMEDIATE RELEASE
New York, NY (May 30, 2012) – City Model and Talent (www.citymodelandtalent.com) has announced their participation as a Contributing Sponsor for “The Reality of FASHION The Reality of AIDS" Celebrity Reality Star Runway Show for New York City Fashion Week. The event will be take place on Saturday February 9th, 2013 at 7:00pm until 10:00pm at the Altman Building 135 West 18th Street New York, NY 10018. Produced by Beautiful Planning Marketing & PR firm, the star studded fundraising affair will promote HIV & AIDS awareness, by attempting to raise $300,000 + in funds with proceeds being donated to AIDS United. Standard event seating tickets are priced at $1,000, standard ticket plus meet and greet two celebrity reality stars is $2,500. Donations can be pledged at http://realityontherunway.com, the general public can make donations at anytime.
“I am delighted to be a part of an event that aims to make a difference every year on an illness that affects so many people around the world.”, States Jackie Krentzel-Miller President of City Model and Talent.” I know that the efforts made by all participants in this event will prove to make a significant impact on the fight to aid those with AIDS/HIV” continues Jackie Krentzel-Miller President of City Model and Talent.”
There are 1.2 million people living with HIV/AIDS in the United States. More that 25 percent of those people--almost 300,000--don’t know that they are infected. The Reality of FASHION The Reality of AIDS goal is to raise $1 to represent every single one of those people, increase awareness, and work to end this devastating epidemic. The event will accommodate approximately 700 people in person which will include celebrity attendees, athletes, well known music artists, and societies elite. An estimated 150 additional attendees will be media for television, radio, print magazines, newspapers, online & more.
“We are thrilled to have City Model and Talent participating as a sponsor for The Reality of FASHION The Reality of AIDS” States Beautiful Planning Marketing & PR CEO Monique Tatum. “It’s so unfortunate that people have to live with HIV/AIDS and not get the proper treatment, with this event we will be able to get medication and treatment to some of those who are not receiving proper care. We are truly thankful for each and every one of our sponsors that are contributing to our end goal for this event.”
For more information on The Reality of FASHION The Reality of AIDS visit www.realityontherunway.com, call 877.841.7244, or email infobeautifulplanning.com
About The Reality of FASHION the Reality of AIDS
The Reality of FASHION The Reality of AIDS (RFRA) is an event exclusive to and solely produced by NYC Based PR Firm Beautiful Planning Marketing & PR. The purpose of this annual event is to raise funds and increase awareness surrounding HIV and AIDS. The event is taking place for 2013 during February New York City Fashion Week. For 2013, the beneficiary charity of RFRA proceeds will be AIDS United. For more information on The Reality of FASHION, The Reality of AIDS please visit http://www.realityontherunway.com or email mtatumbeautifulplanning.com
About City Model & Talent
Established in 2002, City Model & Talent (CMT) is an innovative, dynamic, and professional organization dedicated to the promotion of models and talent (actors, singers & dancers) into the fashion and entertainment industry. Essentially, CMT is a scouting and development company designed to assist clients with entry into this industry. CMT is recognized as a leading force in marketing and casting their clients for commercials, print work, music videos, and movies as promotional model/spokespeople. Our professional staff is committed to develop, market, cast, and manage your talents to the best of their ability. CMT is the creator of the Fighting Leukemia with Fashion, and continues to oversee the projects growth year after year. For more information on CMT, visit www.citymodelandtalent.com or follow CMT on Facebook at www.facebook.com/citymodelandtalentfans or twitter at http://twitter.com/#!/citymodeltalent
Media Contact: Amber Bernard
Beautiful Planning Marketing & PR
Office: 877.841.7244 ext 704